Up Partners

www.up.partners

UP.Partners invests in seed and early-stage companies building technologies that move people and goods cleaner, faster, safer, and at lower cost across all domains: ground, air, sea, and space. They place special emphasis on enabling technologies—often software—that allow breakthrough mobility innovations to occur.

Check Size

Not specified

Stages

Seed, Series A, Series B, Growth

Focus Areas

Ai Ml, Data Infrastructure, Enterprise Saas

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Investment Thesis

UP.Partners believes transportation is the underlying fabric of society and invests in technologies that fundamentally transform how people and goods move. They focus on the ‘space between the impossible and inevitable,’ partnering with bold entrepreneurs and large corporations to achieve their mission of Transforming the Moving World. Their approach emphasizes early-stage ventures that can leverage their deep expertise, extensive corporate partnerships, and operational resources.

What Sets Them Apart

Operates as an integrated ecosystem with three distinct entities: UP.Ventures (traditional VC fund), UP.Labs (venture builder/studio model), and UP.Abundance (later-stage fund)
UP.Labs builds vertical AI startups co-created with corporate partners through a venture studio model rather than traditional external investment
Deeply embedded corporate partnerships with industry giants (Porsche, Alaska Airlines, Toyota, Walmart, J.B. Hunt) who are equity co-owners and participants in startups from day one
Six industry-specific venture labs organized around key sectors (Automotive, Aviation, Logistics, Supply Chain/Retail, Manufacturing, Energy)
Operates from Santa Monica Airport with headquarters literally at an aviation hub, symbolizing their deep sector integration
Extensive venture partner network and operating expertise across aerospace, automotive, hardware, software, and finance